CARLSBERG VIETNAM BREWERIES LIMITED

The subject is a wholly-owned subsidiary of CARLSBERG INTERNATIONAL A/S, a member of CARLSBERG GROUP, which is the first Danish multinational brewer to invest in Vietnam by establishing a subsidiary in Thua Thien Hue Province.  Currently, the subject has many beer products under brands like Carlsberg, Halida, Huda, Huda Gold, Tuborg, Huda Ice Blast, etc. 

According to a report from Vietnam-Briefing, in 2022, Vietnam's beer consumption accounted for 2.2% of the global market, reaching 3.8 million liters of beer annually. With this number, Vietnam leads in the ASEAN region in beer consumption currently. Over the years, the beer market has been dominated by a group of four major brands, namely Sabeco, Heineken, Habeco and Carlsberg. These four brands accounted for 90% of Vietnam's beer market share in 2022, of which Heineken and Sabeco had market shares of 43% and 25%, respectively.

Vietnam's beer industry is currently facing many difficulties, affected by the Law on Alcohol Harm Prevention and Decree 100/2019. In particular, Decree 100 is predicted to continue to be a major barrier hindering the recovery of the beer industry this year. Notably, the Ministry of Finance has proposed adjusting special consumption tax rates for a number of items harmful to health, including alcohol and beer, in the latest draft of the Law on Special Consumption Tax. This continues to put considerable pressure on businesses in the industry. 

Now "CARLSBERG Beer" has become a popular name among Vietnamese people. According to the chief accountant, to take more market share, the subject has tried to improve the quality of products, and customer care services and expand the market to the Northern cities and provinces in Vietnam instead of just focusing on the Central and Southern markets as in the past. Therefore, the subject's business result is expected to get better in the coming time. Its annual net revenue increased continuously and reached VND 5,015 billion in 2023.